Elevate your WordPress website with personalization

PersonalizeWP is a free no-code WordPress plugin that helps you deliver unique content to the right audience, in the right place, and at the right time

Getting ready for Black Friday 2024? See how PersonalizeWP can help you to increase sales

Show personalized content to the right users

PersonalizeWP gives everyone the chance to provide personalized experiences to their site visitors without the need to code it yourself.

Directly integrated into the Block Editor, it comes with set of pre-built rules and the option to create as many custom rules as you can think of.

You can chain together multiple rules to be as specific as you need to be, and you don’t need to worry about the wrong people seeing content – it’s not delivered unless they match your conditions.

Every type of display condition you can think of

PersonalizeWP offers you the chance to show or hide content to users based every condition you can think of!

Use device, location, referrer, returning visitor, date, time, visit period, day of week, logged in/out, query string and more to build custom experiences for your users.

And with our extensive WooCommerce integration, you can choose to show blocks based on whether users have an item in their cart or if they have purchased already.

All the rules you need to personalize your WordPress website

PersonalizeWP offers rules for every situation you can think of – download it now and get creative!

New/Returning Visitor

Create personalized experiences based on whether the visitor is new or returning to your site

Location

Tailor content according to the visitor’s geographical location for a more relevant experience

Date/Time

Customize content based on the specific date or time of the visit to enhance user engagement

Time of Day

Show content and offers depending on the time of day for better engagement

Referrer/Source

Personalize content based on the referral source, such as social media, search engines, or email

Logged In/Out

Display different content for users who are logged in versus those who are not logged in

Day of Week

Only show specific content (such as menus) if it is the correct day of the week

Purchased Product

Choose to show or hide content based on whether a visitor has already purchased a product

UTM Tags

Modify content based on UTM parameters allowing you to treat audiences differently

User Role

Display different content based on the user role, such as admin, subscriber, or customer type

Dwell Time/Inactivity

Show content based on how long visitors spend on your site using time on page

Visit Period

Choose what you show visitors based on the time of day that they visit

Cookie

Remember user preferences and provide a more personalized and consistent experience

Device Type

Show visitors different content if they are on mobile, tablet or desktop, or use iOS/Android

Query String

Customize content based on parameters in your URL for a more tailored experience

Cart Contents

Show or hide incentives or offers if a user has at least one item in their shopping basket

Total Spend

Reward high-spending customers with exclusive content or special offers

Total Purchased

Treat users that have purchased multiple products differently to other visitors

Seamless integration with these plugins out of the box

ACF Blocks

Kadence Blocks

WordPress Block Editor

Woo Commerce

Ninja Forms
(Pro Only)

Gravity Forms
(Pro Only)

WS Form
(Pro Only)

Coming Soon

From our Blog

Learn more about personalization and how it can improve your website

Why personalized content leads to higher conversion rates

In this edition of Marketing with Marieke, Marieke van de Rakt dives into why personalized content is a game-changer for boosting conversion rates. Discover how tailoring your website’s content to individual users can increase engagement, build trust, and ultimately drive sales.

Boost Sales With Time-Sensitive Countdown Offers During Cyber Week

Discover how time-sensitive countdown offers can boost engagement, drive sales and build customer loyalty during Cyber Week.

How to Create a Seasonal Advent Calendar for Your WordPress Website

Discover how to create an advent calendar on your WordPress website using PersonalizeWP, transforming holiday traffic into repeat visitors and boosting conversions with daily surprises that keep your audience coming back for more.

PersonalizeWP has given me a quick and effective ways to lock down certain parts of my content, and has enabled me to change layouts of different sales pages based on where my customers are in their journey. It’s rapidly becoming an integral part of my design philosophy as my business grows
Alex Standiford
Siren Affiliates

Is PersonalizeWP right for you?

PersonalizeWP works for all types of business, whether you’re selling products, an agency that wants to help its clients improve their conversion, or a content publisher looking to grow your engagement metrics

Marketing Agencies

Help clients optimize their conversion rate and integrate personalization tactics into their digital strategy, securing extra budget to deliver these services.

E-commerce

Better understand your customers by tracking visits, and encourage purchases with recommended content, discounts, and promotions.

Publishers

Deliver exclusive, personalized content to your visitors based on their referral source, login status, whether they’ve submitted a form, or their viewing location.

Small Businesses

For physical locations, display varying opening times, menus, or offers throughout the day. If online, offer free shipping or provide support hours.

Membership Sites

If physical, show varying opening times and menus or offers throughout the day. Online, provide free shipping to specific locations and support hours.

Non-Profits

Show varying opening times and offers for both physical and online presences, including free shipping to specific locations and targeted support hours.

Want to see it in action? Try out PersonalizeWP now…

If you just want to play around with the plugin and see what you can do, then click on the button and we’ll spin up a new site with in demo mode for you to try it out….