Elevate your WordPress website with personalization

PersonalizeWP is a free no-code WordPress plugin that helps you deliver unique content to the right audience, in the right place, and at the right time

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Show personalized content to the right users

PersonalizeWP gives everyone the chance to provide personalized experiences to their site visitors without the need to code it yourself.

Directly integrated into the Block Editor, it comes with set of pre-built rules and the option to create as many custom rules as you can think of.

You can chain together multiple conditions to be as specific as you want to be, and you don’t need to worry about the wrong people seeing content – it’s not delivered unless they match your conditions.

Every type of display condition you can think of

PersonalizeWP offers you the chance to show or hide content to users based every condition you can think of!

Use device, location, referrer, returning visitor, date, time, visit period, day of week, logged in/out, query string and more to build custom experiences for your users.

And with our extensive WooCommerce integration, you can choose to show blocks based on whether users have an item in their cart or if they have purchased already.

Testimonials

If you haven’t checked out PersonalizeWP yet, you’re missing out. It’s pretty awesome! Thanks to Joost de Valk for tweeting about it a few weeks ago. I hadn’t known it was even a thing. But given how much I love segmentation, this is the perfect solution!
Chris Lema
I think the most impressive “Shiny New Plugin” on .org right now is PersonalizeWP. Really interesting take on visitor personalization and they obviously mean business when it comes to product and marketing.
Matt Cromwell
StellarWP
PersonalizeWP has enabled me to change layouts of different sales pages based on where my customers are in their journey. It’s rapidly becoming an integral part of my design philosophy as my business grows.
Alex Standiford
Siren Affiliates
One of the cooler plugins of late is PersonalizeWP. It’s now fully integrated with everything blocks, patterns, and templates. Fully FSE compatible. And super powerful what you can do with it, at that. And if you’re wondering what the heck that plugin does….it does what it says on the tin.
Remkus de Vries

All the conditions you need to personalize your WordPress website

PersonalizeWP offers rules for every situation you can think of – download it now and get creative!

New/Returning Visitor

Create personalized experiences based on whether the visitor is new or returning to your site

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Location/Language

Tailor content based on a visitor’s geographical location or browser language for a more relevant experience

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Date/Time

Customize content based on the specific date or time of the visit to enhance user engagement

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UTM Tags

Modify content based on UTM parameters allowing you to treat audiences differently

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Referrer/Source

Personalize content based on the referral source, such as social media, search engines, or email

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Logged In/Out

Display different content for users who are logged in versus those who are not logged in

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Purchased Product

Choose to show or hide content based on whether a visitor has already purchased a product

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User Role

Display different content based on the user role, such as admin, subscriber, or customer type

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Device Type

Show visitors different content if they are on mobile, tablet or desktop, iOS or Android

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Upgrade To Pro For More Features

Add more advanced functionality with PersonalizeWP Pro and deliver a dynamic, meaningful experience for every visitor—automatically

Visitor Profiles

Track and analyze individual visitor behavior to create detailed profiles, then display user profile information in your content

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Custom Profile Fields

Capture information from your visitors to help personalize their experience on your site

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Display Data in Content

PersonalizeWP allows you to display your visitor profile data fields in content blocks that then appear on your website allowing you to personalize your messaging

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Segments

Group your audience based on specific criteria to personalize to groups

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Lead Scoring

Assign scores to leads to prioritize follow-up based on their value

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Access Controls

Secured with role-based access, passwords, and user ID restrictions

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Integrations

Seamlessly integrate with plugins like WooCommerce and Gravity Forms

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Seamless integration with these plugins out of the box

ACF Blocks

Kadence Blocks

WordPress Block Editor

Woo Commerce

Ninja Forms
(Pro Only)

Gravity Forms
(Pro Only)

WS Form
(Pro Only)

Coming Soon

Is PersonalizeWP right for you?

PersonalizeWP works for all types of business, whether you’re selling products, an agency that wants to help its clients improve their conversion, or a content publisher looking to grow your engagement metrics

Marketing Agencies

Help clients optimize their conversion rate and integrate personalization tactics into their digital strategy, securing extra budget to deliver these services.

E-commerce

Better understand your customers by tracking visits, and encourage purchases with recommended content, discounts, and promotions.

Publishers

Deliver exclusive, personalized content to your visitors based on their referral source, login status, whether they’ve submitted a form, or their viewing location.

Small Businesses

For physical locations, display varying opening times, menus, or offers throughout the day. If online, offer free shipping or provide support hours.

Membership Sites

If physical, show varying opening times and menus or offers throughout the day. Online, provide free shipping to specific locations and support hours.

Non-Profits

Show varying opening times and offers for both physical and online presences, including free shipping to specific locations and targeted support hours.

From our Blog

Learn more about personalization and how it can improve your website

Woocommerce Tips Thumbnail

Retain More Customers with WooCommerce Personalization Tips

Learn how to build customer loyalty for your WooCommerce store with targeted programs and personalized offers that keep shoppers coming back!

Craft Irresistible Offers with Cart-Based Personalization

Discover easy steps to boost sales with targeted offers based on your shoppers’ cart contents – keep reading to see how it works!

How To Segment Your Audience for Better Conversions: Proven Holiday Strategies

Discover how to captivate your audience and boost conversions by harnessing the power of segmentation strategies with PersonalizeWP.

Want to see it in action? Try out PersonalizeWP now…

If you just want to play around with the plugin and see what you can do, then click on the button and we’ll spin up a new site with in demo mode for you to try it out….