The best personalization plugin for WordPress
Easily create tailored experiences for visitors to your WordPress website with our free, no-code personalization plugin
Is PersonalizeWP Free?
Yes! You can download and install the PersonalizeWP plugin and start using it for free immediately. We do offer a Pro version if you need more functionality, but all our core personalisation features are available to use for at no cost.
What does the free version of PersonalizeWP offer?
The free version of PersonalizeWP provides all of our personalization rules and integrations with other WordPress plugins.
You can start using rules like new/returning visitor, location, time of visit, referrer, query string and logged in/out straight away. And if you are using plugins like WooCommerce, Gravity Forms, WS Form, Jetpack, Kadence Blocks, you’ll be able to do even more!
Unlimited custom rules
PersonalizeWP comes with preset rules to get you started, but the real power is in your ability to create your own personalization rules based around device type, location, time, data, referrer, query strings, cookies and more.
You can then use your custom rules in the Block Editor to show and hide content to visitors that match the conditions you’ve set.
Show or hide any block
You can use PersonalizeWP to show or hide any block on your page, meaning that you can get creative with the content that you show to your site visitors and only show them what they need to see.
Choose from one of our preset rules, or setup your own using our flexible rules editor.
Works even with cached sites
Unlike other solutions PersonalizeWP works on cached sites, meaning that you can continue to use your caching plugins to speed up your site, whilst still personalizing your content for your visitors.
And block content isn’t downloaded on the site until it’s passed all the conditions set for it, meaning that content is not just hidden on a page but is not even sent to users that shouldn’t be shown it.
Plugin integrations
We integrate with block frameworks such as Gutenberg, ACF Blocks, Kadence, Generate Blocks and Genesis, and blocks from Jetpack, WooCommerce, Gravity Forms, WS Forms, Ninja Forms and WooCommerce.
We’re constantly adding new integrations, and if you have any suggestions, we’d love to hear them.
Upgrade to Pro
The next step in personalisation on your WordPress site – track visitors to your site, segment them into groups and score them on their actions…
