Personalization that works with caching
Caching shouldn’t limit your ability to deliver personalized experiences. PersonalizeWP seamlessly integrates with full-page caching, CDNs, and services like Cloudflare.
How it works
When a visitor lands on your site, PersonalizeWP doesn’t immediately serve personalized content. Instead, it:
- Analyzes who the visitor is based on rules you’ve set
- Checks whether the visitor meets your defined conditions
- Dynamically fetches and displays the content via API
This approach keeps caching intact while delivering the right message to the right audience at the right time.
Why it matters
Most WordPress caching solutions, including full-page caching, rewrite the rules for personalization. They can serve outdated or generic versions of your site to everyone, eroding the personalized experience you want to offer.
With PersonalizeWP, this is no longer a problem. Our approach ensures you get the best of both worlds:
- Continue to let your cache handle the heavy lifting
- Different experiences for every user
- Works with caching plugins, CDNs, and Cloudflare
Perfect for modern sites
Whether you’re running a content-driven site, E-Commerce store, or lead-generation platform, PersonalizeWP empowers you to:
- Show dynamic content even with aggressive caching
- Display unique messaging without impacting site speed
- Show content to logged-in members, even with caching
Don’t accept tradeoffs
With PersonalizeWP, you’re not choosing between speed and personalization—you’re getting both.
- No Cache Conflicts
- Speed Optimized
- Customizable Rules
Use personalization to drive conversion
Leverage insights into visitor behaviors to personalize content, boosting conversion rates and revenue. Display tailored offers, like special discounts for returning visitors, or recommend content that aligns with their interests, effectively driving engagement
Offer targeted discounts to repeat visitors or high-intent users to encourage purchases, increasing loyalty and sales.
Greet users with customized messages based on their location or browsing time, enhancing the user experience and engagement.
Present promotions and content tailored to the user’s social media source, optimizing engagement from specific channels.
Provide exclusive content to users based on their engagement level or past interactions, fostering a deeper connection.
Suggest products and content
based on user behavior and preferences, personalizing their customer experience.
Tailor special offers and content
to users based on their geographical location, making promotions and posts relevant.
Deliver time-specific content
and offers tailored to the time of day or user’s browsing habits, maximizing response rates.
Encourage first-time purchases
by offering a welcome discount to new visitors, converting them into buying customers.
Send a follow-up offer or message
after a user submits a form, continuing engagement and encouraging further interaction.
Seamless plugin integrations
ACF Blocks
Kadence Blocks
WordPress
Block Editor
WooCommerce
Ninja Forms
Gravity Forms
WS Form
Coming Soon
How To Articles
Helpful articles to show you to how to implement personalization
