Use personalization to improve your non-profit website

Developing personalized user journeys through the use of segmentation and lead scoring can help you to increase donations and improve your conversion funnel

Deliver targeted campaigns with personalisation rules

PersonalizeWP can help non-profit organisations increase engagement, optimise fundraising and volunteer efforts, and amplify their impact and effectiveness in achieving their mission.

Utilize geo-targeting to display location-specific content, offers, and promotions. Offer discounts and nudge clients with items in their WooCommerce basket. Provide personalized messaging to visitors coming in from social media platforms or PR outreach. 

  • Target by location, time, date, device, referrer and query
  • Create custom personalized landing pages by referrer
  • Track visitor’s behaviour once they are on the site 
Graph showing website engagement with upward green arrow and bars. To the right, two user notifications: "Mike Shared Link" with blue arrow and "Laura New Signup" with green chart symbol.
A central icon of a handshake surrounded by five diverse, smiling individuals in circular frames, symbolizing connection and community on a light blue background.

Highlight content at the right time in their journey

PersonalizeWP enables you to promote content to specific audiences based on their journey. For example, you can prompt users to donate or share fundraising opportunities after they have engaged with certain content.

You can customise the experience for returning users, tailoring the website’s content to their interests and making it feel localised to your audience.

Adjust content based on your user’s location

PersonalizeWP enables you to tailor content based on your user’s location. The plugin can segment your users using privacy-first data tracking to identify their location when they come to your website.

You can greet visitors with region-specific messages, highlight local fund-raising events or volunteering opportunities, and provide relevant contact information for local stores. This makes your website feel more personalised and engaging for each user.

A digital display showing a table labeled "Segments" with columns: Name, Type, and Reason. Overlapping it are two event cards: one for a quiz night with an orange design, and another for a Charity Summer Concert with a pink header.
Logos of six form-related applications: Gravity Forms, Woo, ACF, Kadence WP, Ninja Forms, and WS Form, arranged in a grid. Each logo has distinct colors and styles, representing its brand.

Integrates with key WordPress plugins

PersonalizeWP integrates directly with plugins such as WooCommerce, Gravity Forms, WS Form and Ninja Forms, allowing you to map data from your shop and forms to visitor profiles. 

Want to see it in action? Try out PersonalizeWP now…

If you just want to play around with the plugin, you can do that straight away – click on the button and we’ll spin up a new site with it installed and ready for you to test….