Feature

Track your website visitors

PersonalizeWP helps you track visitors to your website, allowing you to build a profile of where they came from, who they are, and what they are interested in

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Start collecting
data immediately

Once PersonalizeWP is activated we start collecting data. When a new user lands on your site, we create an anonymous profile using a cookie-less method.

We store the date and time of their first visit, their referral source, and the first page they visited. If they are a first-time visitor, we label them as a New Visitor.

User analytics card showing an anonymous new user's details, including lead score (85), referral source (Google Search), first page visit, and timestamps. Two magenta shapes are in the background.
A table showing user activity with columns for type, page/title, and activity time. Entries include page visits, form submission, and a purchase. Pink decorative shapes highlight "First Purchase."

Track users across
your site

As users move around your site, we track their actions in real-time – visited pages, login times, product purchases and form submissions.

Their visitor profile is continuously updated, allowing you to see their navigation path and the content they engage with. This enables you to track every page they visit throughout their journey.

Expand user profiles with rich metadata

By integrating with WooCommerce and form plugins like Gravity Forms, WS Form, and Ninja Forms, we enhance visitor profiles each time a product is purchased or a form is completed.

This integration provides rich metadata, including their name, marketing consent, and location, enabling increased segmentation and personalization.

Profile card update showing user details: name, email, referral source, visit dates, marketing status, and location. Lead score is 85. Logos are visible, and icons represent user segments: new users and enterprise.
A user information interface displaying details like referral source, first and last seen times, user segments, and a lead score of 85. A pink background with a label stating "Remove After 30 Days" is also present.

Or keep their profiles anonymous

If you’re concerned about privacy or prefer not to store visitor data, you can choose to keep profiles anonymous. This allows you to track their journeys and target them with personalized content without knowing their identities.

Additionally, you can set a custom data retention period to automatically remove older profiles after a specified time.

Seamless plugin integrations

White letters "ACF" on a dark blue square background.

ACF Blocks

Logo of Kadence WP, featuring a stylized blue "K" with dot elements, accompanied by the text "Kadence WP" below.

Kadence Blocks

Ornate black and white emblem with a central letter "G" surrounded by intricate geometric and floral patterns, framed in a square.

WordPress
Block Editor

The image shows a purple lowercase "woo" logo on a white background, representing a digital or e-commerce brand.

WooCommerce

Ninja Forms logo featuring a stylized ninja head on a red background with the text "Ninja Forms" below it.

Ninja Forms

Logo of Gravity Forms featuring an orange hexagon with a stylized "G" inside, above the text "Gravity Forms" in black. The logo is set against a white background with rounded corners.

Gravity Forms

Blue square logo with white lowercase text "wsform" centered.

WS Form

More Coming Soon

Read more about our integrations

Want to see it in action? Try out PersonalizeWP now…

If you just want to play around with the plugin, you can do that straight away – click on the button and we’ll spin up a new site with it installed and ready for you to test….

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