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Learn more about personalization and how it can improve your website
Planning Ahead: Why Timing Matters
Optimize your website with targeted, timely content to boost engagement, increase conversions and set your business up for success in the months ahead.
Personalizing WordPress Like Never Before: Highlights from 2024
This year, we’ve broken boundaries when it comes to what’s possible with WordPress, making personalization easier than ever, find out how we’ve raised the bar in 2024.
Retain More Customers with WooCommerce Personalization Tips
Learn how to build customer loyalty for your WooCommerce store with targeted programs and personalized offers that keep shoppers coming back!
Craft Irresistible Offers with Cart-Based Personalization
Discover easy steps to boost sales with targeted offers based on your shoppers’ cart contents – keep reading to see how it works!
How To Segment Your Audience for Better Conversions: Proven Holiday Strategies
Discover how to captivate your audience and boost conversions by harnessing the power of segmentation strategies with PersonalizeWP.
How To Drive Repeat Purchases with Post-Checkout Recommendations
Learn how to keep customers engaged after checkout by delivering personalized product recommendations and loyalty perks with PersonalizeWP’s WooCommerce display conditions.
PersonalizeWP v2.7: CRM Features and Content-Based Segments
Explore how PersonalizeWP v2.7 unlocks advanced personalization capabilities, helping you create truly dynamic and tailored experiences for every visitor with ease.
Personalization and WordPress: The Perfect Match for Modern Websites
In this post, Marieke explores how WordPress is uniquely equipped to help you create tailored websites that not only meet but exceed the expectations of your audience.
How to Keep Visitors Engaged with Smart Personalization Strategies This Holiday Season
As the holiday season approaches, the challenge of capturing and retaining shoppers’ attention becomes more critical than ever. Discover how dwell time personalization can transform casual browsers into loyal customers this season!
How To Maximize Engagement with Easy Date and Time-Based Personalization
Want to ensure your website always delivers the right message at the perfect moment? Discover how easy date and time-based personalization can keep your content relevant, boost engagement, and drive conversions, all with minimal effort.
Easy Ways to Personalize Your Website for Holiday Shoppers
Get ready to make your website sparkle this holiday season! Discover easy ways to personalize your WordPress site for festive shoppers and turn holiday visitors into loyal customers with just a few simple tweaks.
5 Ways to Personalize Your Black Friday Campaigns for Maximum Impact
Black Friday is a prime opportunity to boost sales, and with these five free personalization tactics from PersonalizeWP, you can create tailored experiences that engage your visitors and drive conversions.
Stop talking about your product—start solving problems
Are you ready to transform your marketing strategy from product hype to problem-solving power? In this insightful piece by Marieke van de Rakt, discover how a shift in focus can unlock deeper connections with your customers and drive real results!
Capture New Website Visitors During Cyber Week
Want to capture new visitors during Cyber Week? In this article we share some effective strategies to stand out and turn first-time shoppers into loyal customers.
PersonalizeWP v2.6: Take Full Control of Site Personalization with New Block Editor and UTM Features
Discover how PersonalizeWP v2.6 empowers you to customize every part of your WordPress site with ease, making it simple to create unique, targeted experiences for your visitors.
Sell with stories: How to captivate your audience
Marieke van de Rakt reveals how storytelling can captivate your audience and boost your brand in this latest “Marketing with Marieke” installment. Discover the power of a great narrative!
Driving Conversions with Personalized Calls to Action on Your WordPress Website
Ever notice how some websites offer the perfect message at just the right time? That’s the power of personalized calls to action and it could transform your WordPress site’s conversions.
Prioritize High-Value Leads for Black Friday with Lead Scoring
Discover how lead scoring can help you identify high-value prospects and make your marketing strategy more effective than ever.
How to Deliver Timed Flash Sales with PersonalizeWP
Learn how to boost sales and drive urgency by using PersonalizeWP to deliver targeted flash sales at the perfect time, capturing your visitors attention when it matters most.
JD Wetherspoon Optimize Day-Based Menu with PersonalizeWP
Discover how JD Wetherspoon are automating content updates to display the right menus at the right time.
How to Use Location Targeting to Boost Black Friday Conversions
Learn how to use location targeting with PersonalizeWP to tailor your Black Friday offers, increase relevance and drive conversions.
How to Offer Exclusive Content to Loyal Customers During Black Friday
Learn how to deliver exclusive content to your top customers with PersonalizeWP and take your engagement and sales to the next level.
Why personalized content leads to higher conversion rates
In this edition of Marketing with Marieke, Marieke van de Rakt dives into why personalized content is a game-changer for boosting conversion rates. Discover how tailoring your website’s content to individual users can increase engagement, build trust, and ultimately drive sales.
Boost Sales With Time-Sensitive Countdown Offers During Cyber Week
Discover how time-sensitive countdown offers can boost engagement, drive sales and build customer loyalty during Cyber Week.
How to Create a Seasonal Advent Calendar for Your WordPress Website
Discover how to create an advent calendar on your WordPress website using PersonalizeWP, transforming holiday traffic into repeat visitors and boosting conversions with daily surprises that keep your audience coming back for more.
Why You Should Segment Your Audience for Targeted Black Friday Campaigns
Learn how audience segmentation can help you deliver personalized content that stands out and drives conversions.
The Benefits of Personalization with CRO Tactics for Agencies
Rachel Berry, Head of Client Services at PersonalizeWP & Filter, explains how combining personalization with CRO tactics helps agencies boost engagement, conversions, and client results.
Get to Know Your Audience and Get the Most Out of Your Audience!
Marieke van de Rakt discusses how to identify different segments of your audience and how to use that knowledge to tailor your approach to meet their specific needs.
How to Create Content to Target New Visitors
Learn how to strategically customize your website’s content to engage first-time visitors and guide them toward conversions, creating a personalized experience that encourages action and repeat visits.
Personalized Content: Keep Your Blog Readers Coming Back for More
Learn about how personalized content can transform your blog into a must-visit destination for readers and learn simple strategies to keep them coming back for more.
Q4 is Coming: Are You Prepared for Black Friday & Seasonal Sales?
Discover how personalized content can supercharge your Black Friday and holiday marketing strategy – boosting conversions and setting your business apart this season.
Marketing Like Emily in Paris!
Marieke van de Rakt dives into the marketing magic of “Emily in Paris,” showing how a people-first approach can transform your campaigns from data-driven to unforgettable.
PersonalizeWP 2.5: Free Version Gets a Major Upgrade Just in Time for Q4
Get ready to elevate your website’s performance this holiday season with PersonalizeWP 2.5 – packed with innovative, easy-to-use features that are now available for free.
Treat Your Returning Visitors as VIP’s
Marieke’s first post in her new series is about why returning visitors are essential and how treating them like VIPs can significantly boost your website’s conversions.
How to Show Content on Your Website on a Specific Day of the Week
Find out how tailoring your website’s content to specific days of the week can significantly enhance user engagement and drive conversions.
PersonalizeWP 2.4: Introducing the Day of Week Rule
Explore the powerful new feature in PersonalizeWP 2.4 that can transform how you engage with your audience.
Experience PersonalizeWP with Our New Instant Demos
Discover how PersonalizeWP can transform your WordPress site with our new instant demos – explore features and functionality firsthand for free!
PersonalizeWP 2.3: Better WooCommerce Support and Accurate Segmentation
Learn about the key updates in PersonalizeWP 2.3 that refine your personalization efforts and improve your business’s user experience.
PersonalizeWP Adds New Features in Version 2.2
We’ve released version 2.2 of PersonalizeWP and it includes major new features that will allow you to increase the personalization of your site and deliver more fine-grained control over the content that you show to your visitors.
How to Boost Website Conversion Rates With Personalization
Discover a range of strategies to increase your website conversions.
5 Ways To Use PersonalizeWP To Personalise Your WordPress Website
We explore why personalisation should be included in the WordPress core by looking at four key reasons.
